My Editorial & Outreach Link Building Services
By Mahbub Murshed – PR & Manual Link Acquisition Specialist
If you want to rank in Google today, you need more than just backlinks.
You need the right type of links, earned through the right strategy.
My name is Mahbub Murshed, and I specialize in two core link building techniques.
1. Editorial Link Building (Expert quotes and commentary)
2. Manual Outreach Link Building (Content-driven links)
I apply outreach to both cases.
But they are not the same.
And if you mix them up, your SEO results will suffer.
My Core Philosophy
I help earning links for my clients naturally.
Each system is designed to earn links in a way that:
- matches Google’s expectations
- fits your industry
- supports long-term rankings
Two Types of Link Building I Use
1. Editorial Link Building (Digital PR)
What It Is
Editorial links are earned when:
- a journalist quotes your insight
- a publication features your expertise
- a writer references your data or opinion
These links are not placed by request.
They are earned because your input adds value.
Where Editorial Links Come From
Editorial backlinks typically come from:
- news websites
- media publications
- industry magazines
- authority blogs
- journalist-written articles
Examples:
- expert quotes in articles
- commentary in trend reports
- data citations
- founder insights
Editorial Link Building Process
Here is exactly how I approach it:
Step 1: Angle Creation
I identify what makes your brand valuable to journalists:
- expert opinion
- industry insight
- unique data
- strong point of view
Step 2: Opportunity Discovery
I monitor platforms and sources such as:
- HARO
- Featured
- Qwoted
- journalist request feeds
- trending news topics
Step 3: Journalist Pitching
I send short, clear responses:
- direct answers
- no fluff
- strong insight
- ready-to-publish quotes
Step 4: Editorial Placement
If accepted, your brand appears inside:
- published articles
- media stories
- industry content
With a natural editorial backlink.
Why Editorial Links Matter
These links:
✔ carry high authority
✔ build brand trust
✔ improve rankings faster
✔ attract real traffic
This is the highest quality link type in SEO.
2. Manual Outreach Link Building (Content-Based)
What It Is
Manual outreach focuses on content collaboration.
Here, we actively contact website owners and propose value.
Unlike editorial PR, this is a controlled process.
Where Outreach Links Come From
These links typically come from:
- niche blogs
- SaaS blogs
- resource pages
- industry websites
- editorial content hubs
Formats include:
- guest posts
- link insertions (niche edits)
- resource mentions
- collaborations
Manual Outreach Link Building Process
Here is how I run outreach campaigns:
Step 1: Prospect Research
I find websites based on:
- niche relevance
- real traffic
- domain authority
- content quality
Step 2: Qualification
I filter out:
- spam sites
- PBNs
- low-traffic blogs
- “write for us only” farms
Only real websites remain.
Step 3: Pitch Creation
Each email includes:
- a specific article idea
- clear value for their audience
- a relevant angle
No generic templates.
Step 4: Collaboration
Depending on the site, we:
- contribute guest content
- suggest content improvements
- provide useful resources
Step 5: Link Placement
The result is a contextual backlink inside real content.
Why Outreach Links Matter
These links help you:
✔ scale link acquisition
✔ control anchor text
✔ target specific pages
✔ build topical authority
They support and strengthen editorial links.
Editorial vs Outreach – Clear Difference
| Factor | Editorial Link Building | Manual Outreach |
| Control | Low | High |
| Source | Journalists & media | Bloggers & websites |
| Method | Earned via insight | Earned via collaboration |
| Speed | Slower | Faster |
| Authority | Very high | Medium to high |
| Scalability | Limited | Scalable |
How I Combine Both Strategies
The best results come from using both together.
Editorial links build authority
Outreach links build volume and relevance
A balanced strategy looks like:
- Digital PR for high authority links
- Outreach for consistent link growth
- Content alignment for SEO targets
This creates a natural backlink profile.
Industries I Work With
I build links across:
- SaaS
- eCommerce
- digital marketing
- cybersecurity
- real estate
- local services
- B2B companies
Each niche requires a different mix of:
- PR angles
- outreach strategy
- content positioning
What Makes My Approach Different
Most link builders focus only on outreach.
Some focus only on PR.
I combine both, but I separate the strategy clearly.
Every campaign includes:
✔ editorial link opportunities
✔ outreach-based placements
✔ niche relevance
✔ real websites only
✔ manual execution
No automation. No shortcuts.
Who Should Work With Me
My services are ideal for:
- SaaS companies competing for keywords
- agencies scaling SEO campaigns
- eCommerce brands growing traffic
- founders building authority
- local businesses expanding online
Work With Mahbub Murshed
If you want real SEO growth, you need:
- editorial authority
- consistent link acquisition
- clean backlink profiles
I help you build all three.
Contact
Mahbub Murshed
Editorial & Outreach Link Building Specialist
Website
mahbubmurshed.com
Email
badonaub@gmail.com
LinkedIn
linkedin.com/in/mahbubmrshed